Pride Pop Party featuring Zela, Loren Heat and more

ZELA, the unapologetically-queer icon from the North-East of England, has created an attitude-laced brand of hard-hitting Alternative-Pop. Think Charli XCX meets MGMT, with a hint of Kesha and Y2K-era Gwen Stefani. One of the most exciting new artists in the UK, ZELA, aka Liv Griff effortlessly dominates her genre of self-assured (and self-professed) “Brat-Pop”.

Support from Loren Heat.

Rising queer-pop artist Loren Heat burst onto the thriving north-east scene in 2024. Exploring the turbulence of Gen Z life, their dark-pop brings to mind the likes of Dua Lipa, Robyn and Slayyyter.